VIP Class Notes (Jesse) [W]

1/10 – one in 10 / one out of 10

The location is across the street and down the road (towards _____) from Starbucks.

I need to cross the street
it is across the street

listed the whole things what I did before = listed all of the things that I did before 

what = the thing
I know the thing that you have is yours = the drink = what
eg. I know what you have is your drink

cooperate – work together on a project / to get something done
collaborate – bring your skills and knowledge into a relationship and create something

talk / presentation / speech
summit / meeting / conference
training / orientation

Changes by percentage, etc. Comparing numbers.

some examples
2 days prior to the event / 2 days in advance
A day before our wedding / a day before the lead up to our wedding
After the day of my wedding / the day following my wedding
Less than 2 days – within 2 days – no more than 2 days / more than 2 days – in excess of 2 days 
Under 2 years old < > over 2 years old
The time of Taipei is 6 hours ahead/( behind?) of Paris / Taipei is 6 hours ahead of Paris < > behind 
The time there is 1 hour behind Taipei = there is a 1 hour time difference between Taipei and Paris.
Next to the store / Beside sth / Adjacent sth 
The store is located across the street. / over the road / on the other side of the road / opposite some place

In order to deliver this number assuming a 1/10 success rate, we need to have 700 new teacher leads.
We expect to hire / bring in an additional 10 instructors (on top of our current 20 per month) and our conversion rate is nearly / approximately / roughly / around 20%. Hence, we should approach 50 instructor candidates in total per month. 

Hi,

My previous marketing experiences are listed below for the purpose of applying for a marketing position in a new company. If you would be able to correct the content, that would be helpful. Thanks.

June 2018~Present
Senior Manager, Strategic Branding, Marketing Department , Space Shanghai

/Kicked-off a 30-day challenge, Space Cruise to celebrate 1st year anniversary of Shanghai Space and motivated over 100 members to join the 35 tasks of the challenge.

/Started the “Social Remix” series of regular community events to cooperate with prominent active lifestyle brands such as lululemon, Nike, Hunter Gatherer, street style brand, DOE, 10/10HOPE…etc.

/Negotiated new, integrated partnerships to collaborate with diverse studios (Caster, Kinjaz) to hold training camps and co-op with the modeling agency. This provides cross-modality potential for the talented instructors in our teacher database.

2017-2018
Senior Manager, Education, Programming and Teaching, SpaceCycle Shanghai

/ Initiated an audition plan to recruit instructor candidates. 60+ candidates in total attended from the past 2 auditions in 2018. e.g. Nike sponsored coaches and Space instructors invited their potential students and top instructors to join a 1-day nike super-workshop which was held in Space Taipei studio -> after 1 week, Space gave call-backs to candidates, who we were interested in, to offer a 1-day camp which included a “what’s the brand concept” talk, group interview and audition.

/ Established a connection with Nike and partnered with them to create a limited edition Space sportswear line. In addition, 4 Space master trainers offered workshops during the 2018 Nike Super-workshop which attracted 2,500 participants

/ Space Shanghai’s 1st studio in Taikoohui grand opening event: Coordinated the opening day rundown, the showcase during a press conference, and Live DJ classes for KOLs and new consumers for ______________.

2015-2017
Senior Manager, Teaching & Curriculum Dept., SpaceCycle Taipei

/ Established instructor training systems and designed all curriculums, which resulted in more than 450 music thematic classes per month and accumulated 1,200 members within a 6 month period. 
/ Led an unprecedented campaign with a music streaming platform, KKBOX where 48 celebrities, paired with instructors and influencers, rode in classes with 2,400 participants in the 1st month.
/ Created and fine tuned the fitness content on the 姊妹淘’s social media, consisting of 500k fans.
/ Collaborated with W Hotel to hold a music festival during which SPACE instructors were showcased, presenting Space‘s signature programs.

2013-2015
Manager, Teaching & Curriculum Dept., SPACE YOGA in Taipei

/ Built and maintained a trusted relationship with 16 renowned yoga masters, and planned 8 yoga teacher training sessions, with 240 graduates, 25 workshops and immersions and 11 educational training sessions for yoga teachers, in order for us to maintain our brand position as market leader.

/ Organized 300+ yoga classes per week for 2 studios and total capacity utilization is improved from 63% to 70%.
/ Launched myo-facial release group classes and managed launch events

2009-2013 Marketing Specialist, Nike, Taipei

/Promoted Nike distinctive fitness program-Nike Training Club (NTC) in fitness field. Led 19 sessions of training for fitness instructors and personal trainers.
/ Execute cross-functional projects, such as Nike+ Run Club, Be Amazing-Nike Girl Sports Party, Be Amazing 2012 Nike Women’s Run. 2011 Ning (張鈞甯) “Train to Run SFO” Project, 2011 Summer of Sports, and a festival of sports in Shanghai. 

/Signed/Kept must-have assets in fitness and Track & Field (T&F) including 58 fitness instructors, 5 fitness clubs and 10 T&F athletes. e.g. leverage their story to inspire 
/ Cooperate with sales team for NPC Special Force Launch and gym attack, seeding plan for Consumer use.