VIP Class Notes (Jesse) [W]

Writing focus: no dictionary – if don’t know how to translate an idiom, use a complex word you’re familiar with

Speaking focus: speed of answers, comfort level with immediate answering, thinking words.

Vocabulary

people go there to bathe / bathing in a hot spring can be very comfortable

hot spring 
eg. hot springs are very common in Japan

bustling – very busy
eg. the hot spring was bustling with the peak hour crowd

Advertisements usually serve as a platform to inform customers of the choices they have.In order to gracitate people towards buying their products,companies targets at a specific group of people through marketing and promotion.It’s true that advertisements boost the competition in the free market.Nevertheless,if the world were filled with an air of commerce,it could arouse a number of problems.
First of all,advertisements manipulate people to follow the latest trend.It is common that advertisements is cater to customers’ will.Whenever a great many people is motivated to buy certain products,the rest is likely to imitate.However,if the intervals between placement and replacement of advertisements became gradually shorter and shorter,it could be possible that a consumer culture in which everyone be tired and exhausted from pursuing the latest trend would be established.
Moreover,companies frequently invite famous stars to endorse their products,which can help build a brand image in consumer’s mind that certain product is associated with a high status in society. In this sense,luxury consumption is encouraged.Therefore,it seems that everyone might lose their minds when facing a deluge of advertisements.
Some suggestions which may function in encouraging people to buy local products is as follows.Tariff can be improved to protect local products from competition caused by foreign products.In addition,the price of local products should be lowered to a reasonable level.Comparing with foreign products,it is common knowledge that local products is born with a lower cost in terms of transportation,advertisements,raw materials,etc.As for price sensitive consumers,they tend to buy local products with a cheaper price.Furthermore,advertisements can be aimed at finding an echo with consumers concerning the word ”local”.They should be guided to persuade customer to purchase local products since local products is peculiar to local people.

Advertisements usually serve as a platform to inform customers of the choices they have.In order to direct people towards buying their products, companies target a specific group of people through marketing and promotion. Regardless of the fact that advertisements do in fact boost the competition in the free market, if the world were filled advertising everywhere you look, it could arouse a number of problems.

First of all, advertisements manipulate people to follow the latest trends. It is common that advertisements cater to customers’ will. Whenever a great many people are motivated to buy certain products, the rest are likely to imitate them / follow. However, if the intervals between life cycle of advertisements became / becomes gradually shorter and shorter, it could be possible that a consumer culture in which everyone is stressed and exhausted from pursuing the latest trends would be established.

Moreover, companies frequently invite famous stars to endorse their products, which can help build a brand image in consumer’s minds that certain products are associated with a high status in society. In this sense / way, luxury consumption is encouraged. Therefore, it seems that everyone might lose their minds when facing a deluge of advertisements leading to massive irrational consumption.

Some suggestions which may function to encourage people to buy local products is as follows. Tariffs can be improved to protect local products from competition caused by foreign products. In addition, the price of local products should be lowered to a reasonable level. Compared with foreign products, it is common knowledge that local products are born with a lower cost in terms of transportation, advertisements, raw materials, etc. As for price sensitive consumers, they tend to buy local products at a cheaper price point. Furthermore, advertisements can be aimed at connecting / striking a chord with consumers concerning (by using) the word ”local”. They should be guided to persuade customers to purchase local products since local products are peculiar / unique to local people.

Regardless of the fact that advertisements do in fact boost the competition in the free market, if the world were filled advertising everywhere you look, it could arouse a number of problems.