Open F2F Class Notes (Ben) [S]

Yesterday, we presented one idea for one campaign and that’s brand campaign. It was the sixth round that we prepared.

Today we got an update news from client today that it will be postponed to the December. Actually, we have been prepared this campaign idea for 4 months. And we even proposed 5 rounds different idea for this campaign before. We presented 5 different ideas for this campaign to client.

There was lots of different feedback, such as that the idea direction was not right. The tone and manner is what the brand wants to say. And other timing factors. That’s why we postponed campaign launch time.

Today I got the news that we should postpone the campaign launch time again. I was so angry. We spent 4 months to prepare it, even 6 rounds, but the recently feedback from client is to postpone it again.

At that time, one message I recognized that we are did lots of useless work.

I have no any interest for it. If I know the conclusion is like that, maybe I would spent the time for what I really want to do, for example learn English, for example painting.

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Yesterday, we presented an idea for a campaign and that’s brand campaign. It was the sixth round that we prepared.

Today we got an update news from the client that the campaign will be postponed to the December.

Actually, we had prepared this campaign idea for 4 months. And we had even proposed 5 different ideas for this campaign before. We had presented 5 different ideas for this campaign to the client.

There were lots of negative feedback, saying that
1. the idea direction was not right,
2. that the tone and manner were not what the brand wanted
as well as other timing factors.

(A, B, C as well as D = used to express that D is a bit more disconnected from the rest)

That’s why we postponed the campaign launch time.

Today I got the news that we should postpone the campaign launch time again. I was so angry. We spent 4 months preparing it for 6 rounds, but the recent feedback from the client was to postpone it again.

At that moment, I realized we are did lots of useless work.

I have no any interest for it anymore.

If I had known the conclusion would be like that, maybe I would have spent this time on things I really wanted to do, for example learning English or painting.

no any –> no

Pronunciation

round = RA – und

wrong

run

factor

Vocabulary

a pioneer = the first person or brand to do something
jump on the bandwagon = to support something popular 跟风
This brand became a pioneer using hip-hop videos. After this became popular, many of their competitors jumped on the bandwagon.