F2F Class Notes (Tony)

Study Plan:

A. Introductions

1. To clients
2. To other Agencies.

B. Meetings

1. Invitations, Requests.
2. Recaps, Minutes
3. Cancellations, Rescheduling.
4. Proposals /Presentation

C. Briefings

1. Instructions
2. Background Info for clients
3. Requirements
4. Company Policies
5. Company Changes/Updates

D. Status

1. Projects
2. Financial
3. Contracts
4. Deadlines

E. Apologizing and “Technically apologizing” (not saying sorry)

1. Your Fault
2. Not your fault
3. Misunderstanding
4. Being late
5. Missed deadline
6. Expressing your condolences (bad news)

F. Appreciation

1. Expressing Gratitude
2. Congratulations
3. Admiration
4. Pandering /Flattery

G. Data Analysis

1. Traffic
2. Peak Numbers
3. Clicks per banner
4. Performance of Ads

H. Misc.

1. purchasing keywords for search engines
2. auction  N.      bid. (V.) (N.)
3. keywords
4. tailored customers
5. brand recognition
6. Demographics  (information about your customers, age, gender, income, area, habits)

Vocabulary

my mind was racing all night – couldn’t stop thinking

I have a lot on my mind – thinking about many things

I have a vivid imagination

Compliment V. N. – say something nice about someone

eg: I complimented Tony, because he’s so handsome.

eg: I complimented her on her diligence.

eg: I gave her a compliment on her diligence.

Pickup Lines – some phrases or sentences often used when a man wants to compliment a woman, but he is too shy to do it directly.

Did it hurt?

Did what hurt?

Did it hurt when you fell from heaven, because you must be an Angel.

Are you tired?

Why?

Because you have been running through my mind all day.

Grammar

Have been Doing – Continuing from past until now…

Have Done – At least once, finished action

Done – Finished Action, Must ALSO be at least once if it is finished.

I’ve eaten duck neck. (at least once)

I’ve been skydiving. (maybe you don’t do it often, but you want to say you did it once before)

I have driven a car. I haven’t flown a plane

I ate duck neck. (finished eating)

I went skydiving… (I did it, usually want to know more, when, where, with who?

I drove a car from Beijing to Qingdao.    I didn’t fly a plane. (Sounds like did before, but not recently) (DOESN’T MEAN I HAVE NEVER FLOWN)

I’VE FLOWN A PLANE MANY TIMES BEFORE, BUT I DIDN’T FLY TODAY.

Presentation Phrases:

https://www.learnenglish.de/business/meetingphrases.html

Excuse me.
May I have a word?    – I want to talk to you(privately)

I’m positive that…      –   I’m sure.
I feel that….                 –   I’m not 100% sure.

Mrs / Ms / Mr X can we get your input ?
How do you feel about…?
What do you think of …?
Do you have something you would like to add?

I never thought about it that way before
I get your point.
I see what you mean.

Unfortunately, I see it differently.
Up to a point I agree with you, but…
I’m afraid, I can’t agree

Agree to disagree.  – Accept that we don’t agree.

Let’s…
We should …
Why don’t we …
How/What about ….
I suggest/recommend that …

Have I made that clear?
Do you see what I’m getting at?
Let me put it another way..
I’d just like to repeat that….

I wonder if you could…

I’m afraid I didn’t quite catch that. Could you repeat what you just said?
I missed that. Could you say it again please?
Could you run that past me again?

I don’t quite follow you.
What exactly do you mean?
Could you explain to me how that’s going to work?
I can’t see what you’re getting at. Could we have some more details, please?
Am I correct in thinking that …?