VIP Class Notes (Jesse) [W]

Writing exercise

For Longines, we have two digital agencies currently. One is Ruder Finn digital which is our retainer also, who responsible for the operation of official WeChat and Weibo, there is no problem if they create the simple H5 which the amount under 100k, but the weakness is that they are not good at creating literally. Another one is CE digital, which we used them more than one year, their strength is good at technology, but it’s hard for them to responsible a whole project ,like the KOL purchase ,and the content writing.

The name of our new vendor is mad monkey, it is a creative studio and target to make fancy cases to clients. It has two founders, one has experience in serving high luxury brands in France before. Another one, the project leader for us,who was the head of creation department in Nike China before.

For Longines, we have two digital agencies currently. One is Ruder Finn digital which is also our retainer, who is responsible for the operation of our official WeChat and Weibo (accounts). There is no problem if they create the simple H5 for under 100k, but the weakness is that they are not good at creating physical things / objects / tangible advertising. Another one is CE digital, which we used for more than one year, their strength is that they are good at technology, but it’s hard for them to be responsible for a whole project, like the KOL purchase, and the content writing.

The name of our new vendor is mad monkey, which is a creative studio whose target is making / to make fancy cases for clients. It has two founders, and one has experience in serving high luxury brands in France before. The other who is the project leader for us, was the head of creation department in Nike China before.

Vocabulary

the = this
a = any

stubborn – gu zhi

they’re on a retainer / they’re on a salary 

Grammar

who / which – use them to add details that are not the key point of the sentence – like (….)

Nickole, who is tall, is a good student.

Nickole is tall and smart and she is a good student.

an apple
an other = 1 other = another
the other

Pronunciation

A a
E e
I i