Online Class Notes (Tibo)

Homework

review the pdf about the conditional
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Write a summary to the text about containers (1st priority)

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Watch and summarize the video from Bloomberg about the chip shortage ( link on WeChat ) (2nd priority)’

Next Class Focus

issues with writing ( vocabulary / usage ) -> daily news update / needs to summarize key message. check during next class

Speaking exercise

based on my analysis if I am the investor I am not buying it because it is a small company -> if I were an investor , I wouldn’t buy it (2nd conditional)

its revenue are mainly come from the hardware sales. -> the revenue mainly come from
it is transforming to online education provider /  it is pivoting to
it only has 200 teachers and most of them are part time. / they don’t have a stable teacher base
they are all have strong R&D ability in the online content development. / competitors have a strong position in R&D for online content development
compared to these strongly competitors I don’t think it is gonna grew rapidly or it is attractive. -> compared to these strong competitors / market leaders , I don’t think it is gonna grow rapidly

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it is a leading company in the education device market (reading pen,…) it ranks the second among the total players and has market shares of 10%.
20-30B market size. It would like to pivot to the online education market which is easier.
So it began to invest in R&D, it has made some achievements and ranked 4 among the providers and we think / predict the following year it will keep putting resources so it would be attractive compared to normal device only companies. / it shows more potential compared to companies that only operate on the device education market.
it has traffic entrance for the students. most have to acquire users through advertisement but the tablets and the pens are just the traffic entrance for the company. / the company already reaches a massive prospect base

It has a strong distribution network. 3,000 stores. it could reach customers in 3rd tier cities and below

targeting 3 tiers can be a differentiation and an advantage of the company / the market for 3rd tier cities’ online education is less crowded
It would like to conduct distribution reforms, reduce the layers and through this reform it is gonna earn more profit room. / increase profit margin

Vocabulary

prospect (n) entity likely to become a customer / a person regarded as likely to succeed or as a potential customer, client, etc.: clients deemed likely prospects for active party membership | a great young pitching prospect.

to pivot (v) : to change core business focus
Amazon pivoted from an e-commerce to a cloud company

to summarize (v)
I summarized the article

summary (n)
I read the summary

Pronunciation

hardware