VIP Class Notes (Tibo) (S+W)

Speaking exercise

I’m currently doing business myself. I’m a milk tea shop owner. I am going to take IELTS test tomorrow and 29 this month for other parts of the test.
Another reason is I am planning to move to Canada.  I think there are so many Chinese people in Toronto it is more convenient for new comers and some of my friends live there. They may give me kind of help.
I think the trend is people are more tend to have their own business but to really run a company are hard for normal people and the canteen are relatively easy. But when I really started to do it it is quite different from my imagination.
I started 4 years ago, this year is the fourth year.
In my imagination to be a boss you have many employees everything you can assign to do.
And something not my advantage for example to renovate and to arrange electric tubes. So at first I struggled a lot but now I think I improved myself. I learned a lot from it. I am a lucky person.

The problem with fruit tea is you cannot raise your price in summer or winter but the fruits are more expensive in summer and the fruit itself are expensive.
most fruit tea are expensive. for big shops it is no problem if it is more expensive than milk tea. If a drink which is relatively expensive for a small store people will think it’s unworthy. so it is perspective problem.
Their shops are relatively big in big shopping malls.


I’m currently doing business myself/ I’m a businesswoman. I am running 2 milk tea shops / . I am going to take IELTS test tomorrow and on the 29th this month I will take the rest/ the remainder of the test.
Another reason I am learning English. I am planning to move to Canada.  I think there are so many Chinese people in Toronto it is more convenient for newcomers and some of my friends (also) live there. They may give me some kind of help. / they may kind of help me.
I think the trend is more people tend to have their own business  / there is a tendency for more people to open their own business.
but to really run a company is hard for normal people/It is hard for most people to really run a company but/on the other hand the small restaurants are relatively easy to run/manage / catering is easier to mage.

But when I really started to do it it was quite different from what I imagined / from what I thought / It was different from what I expected
I started 4 years ago, this year is the fourth year.
I thought that being a boss was like …having many employees and assigning everything missions to them.

I had to do many things I didn’t expect/ I wasn’t ready for for example I had to decorate the shop and to arrange electric wires. So at first I struggled a lot but now I think I improved. I learned a lot from it. I am a lucky person./ I am grateful.

The problem with fruit tea is you cannot raise your price in different seasons but the fruits are more expensive in winter and the fruits itself are expensive / from the base/original cost is higher because fruits are simply expensive (to begin with)
Most fruit tea drinks are expensive. for big shops it is no problem if it is more expensive than milk tea.
If a drink is relatively expensive then it is hard for a small shop to handle because people will think it’s not worth it.
so it is a perspective problem. The successful shops for fruit tea are the relatively fancy ones, they can ask for a higher price.
Their shops are relatively big in big shopping malls.

Vocabulary

rent (n): the amount of money paid in exchange of the right to use a place for a certain time
The rent is xxxx CNY per month.

franchisee : people who join a franchisee.
I am a franchisee, I have 2 franchised stores.

competent : with strong abilities
We fired Tom because he wasn’t competent enough.

perspective : angle/ how you see something
What’s your perspective on the trade war?

projections : view of the future 预测
According to our projections the market for milk tea will increase by 30% within 5 years.

prospection: how you find clients
When I was working in a company I

confidently : in a confident way
He presented confidently in front of 10,000 people.

Evangelist : someone who promotes something
Tom is a 5g evangelist 

to promote : to make something more popular
He tries to promote the tea culture.

to prospect : to try to find clients
I prospected but the potential was too low.

worth it 值得
Buying a new car was worth it, it is so much more comfortable.
The price is worth it. The product is great.
This class was worth it / it was worth my time.

to be worthy (of something): to deserve
Tom will become the king after his father dies but many people think he is not worthy. He is always partying and doing crazy things.
I am not worthy of your love. I am not good enough for you.
Tom is trustworthy, he deserves my trust.

positioning : how you put yourself in a market
Apple is positioned as a high end brand while Xiaomi is positioned as a low end / mass market brand.

to renovate 翻新
I bought an old house and renovated it before moving in.

to evolve : to change greatly
I used to be a marketing manager but I evolved into a businesswoman in the recent years.
Pikachu evolves during the movie Pokemon.

to tend: 趣向

to tend to do something
I tend to run at night

tendency (n)
I have a tendency to run at night

wire / cable 线
I wanted to connect my computer to the TV but I forgot the HDMI cable.

canteen : food place usually at work / on a campus provided by the organization.
We have canteen in my office building but I don’t like to go there, the food is not tasty.

restaurant: place to eat out
We went to a Japanese restaurant last night.

catering : the activity of providing food and beverages.
I opened a catering company together with John last year.

Pronunciation

franchisee (franchi Z)