VIP Class Notes (Tibo) [S]

Homework


Do you think online marketing channels are more efficient than offline marketing channels?

Speaking exercise

The sport is a potential sport which is develop more faster than even football and china will become the second largest market in the world for e-sport.
I read a report which is write by pwc, it is a data about Esport. It says esport will develop very fast in china and many of the brands love to to cooperate with e-sport competitions.
The new generation is born with the internet and they have two personalities in the real world and the virtual world.
They like to purchase for different personalities.
They want to be the king of the virtual world.
this is the insight I research these several weeks.
I don’t but I think the gamers would love to.
They will like to buy something to enjoy the game. As I know, KFC runs a campaign with … they engaged the gamers to their stores which the stores build up to games.

through the research these days I think it is a real sport because you should use a lot of your energy to focus on that thing and you should do the team work with other teammates to win the game.
She is less patient and she don’t like to compete with others. She likes to make cakes or some diy crafts.


The e-sport has a lot of potential, it is developing faster than even football and China will become the second largest market in the world for e-sport.
I read a report which is/was written by pwc, it contains data about E-sport. It says e-sport will develop very fast in China and many of the brands love to to cooperate with e-sport competitions.
The new generation was born with the internet and they have two personalities, one in the real world and one in the virtual world.
They like to purchase for each of those two personalities. / they are willing to buy items both in the real and in the virtual world.
They can be a better person in the virtual world even if they are not very successful in the real world. They can feel better about themselves in the game.

They want to be the king of the virtual world.
this is the insight I got after I researched in the last few weeks.
I don’t buy virtual goods but I think the gamers would love to.
They will like to buy something to enjoy the game. / they will like to buy things than can enhance their game experience. As I know, KFC ran a campaign with  net ease.
They have an online/offline cooperation. Gamers could get ( virtual )reward in the game by going to a KFC location in the real world.

You should use the appropriate IP. The IP which is fit for the brand target consumer. For example/I can give you another example
M.A.C was very successful with this campaign. because more and more girls gamers are joining the games like king of glory and they love the characters in that game so they want to be one of them.
Because there are more and more girls who play games. They like the characters in king of glory and they want to look like them.

You must control the situation. I only let her play 20 mins.
The same on weekends.
through the research I made these days I think it is a real sport because you should use a lot of your energy to focus on winning. You should cooperate with other teammates to win the game.
She is not patient enough/she doesn’t have enough patience and she doesn’t like to compete with others. She likes to make cakes or do/create things with her hands.

I’m not watching tv either
I don’t watch tv either.

Vocabulary

online video streaming: iqiyi, Youku …..
I subscribe to one video streaming platform, I chose Iqiyi.

dough : flour mixed with water
I made the dough to make a cake

appropriate : adapted to the situation
It is appropriate to wear a suit when you go to a job interview.

to contain: to be inside something
My report contains information about e-sport in china.

to have potential: There is a possibility for it to develop in the future
e-sport has a lot of potential, it could help us earn a lot of money.

virtual: not real
Many people like to buy items in the virtual world.

electronic device: like an iPad, smartphone, computer….
We have 8 devices at home.

smartwatch: an electronic device which you can use to communicate with others or play games.
We bought a smartwatch for my daughter, this way she can contact us from school.

gratification: a feeling of being good/satisfied
Playing games is a way to be gratified very fast.
Playing games is gratifying.

to look into something : to find info about something.
I didn’t know that they have a cooperation with a pen company, let me look into it.

Grammar

comparative:
If less than 2 syllables add er/r
John is taller than Tom.

more than 2 syllables, use more
The iPhone Xr is more expensive than the Huawei mate 20.

Pronunciation

to read
read – read (red) – read (red)