VIP Class Notes (Kyle) (W+S)

Pronunciation

pressure – PRES SHUR

It seems to me that people in Hong Kong are under more pressure.  —— to be under pressure —–> I am under pressure. 

ex. A scuba diver being under water is physically under pressure… At work, my boss keeps us under constant pressure.

British (adjective) vs. United Kingdom (Noun) (name of a nation)

ex. I went to the United Kingdom to find some typical British meal. 

Sockland vs. Scotland

ex. “The problem with Scotland is that its full of Scots!” 

it’s not that & it’s that _____(adjective)______ = a comparison of two things, How _(adjective)__ Something Is 

ex. Taiwan style hot pot is different style than Sichuan hot pot, but it’s not THAT spicy.

to stress/stressing (out) (verb) stressed (adjective) stress (noun)

ex. People in Hong Kong are more stressed.  My job stresses me (out) a lot.

What is art? Almost everything !

Original Version: 

Having been is China for 30 years, KFC is the largest fast food chain in this country. But to the young generation, KFC is becoming less attractive.
How to win the young consumer back and grow the business in China?
KFC use IP collaboration.
KFC corporate with one of the most popular mobile game Yin-Yang Master and make the restaurant as players’ base.
With the LBS technology, players can access an exclusive game copy in the restaurant and get some KFC thematic rewards in the game. So more and more player are willing to come and stay in the restaurant for quiet long time.
Meanwhile, KFC create an incentive to encourage player to amplify the co-branding message to the social media platform. When players share what they get in the exclusive game copy to the social media and invite friends to join the game, they have opportunity to get a limited edition game equipment.
Furthermore, KFC open a Yin-Yang Master pop-up store. Players can held cosplay activity and have fun in that store. KFC make virtual reality

Corrected Version: 

Having been is China for 30 years, KFC is the largest fast food chain in this country. However to the younger generation, KFC is becoming less and less attractive. How can they win back the young consumers and grow the business in China? KFC has decided on collaboration with popular icons of the younger generation. KFC corporate is cooperating with one of the most popular mobile phone games, Yin-Yang Master, by making the restaurant as a players’ home base. With the Local Based Solution technology, players can access an exclusive game copy in the restaurant and receive some KFC thematic rewards in the game. So more and more players are willing to come and stay in the restaurant for quiet quite a long time. Meanwhile, KFC creates an incentive to encourage players to amplify spread the co-branding message on social media platforms. When players share what they get in the exclusive game copy to a social media platform and invite friends to join in the game, then they have opportunity to get a limited–edition game equipment. Furthermore, KFC has opened a Yin-Yang Master pop-up store. Players can hold cosplay activities and have fun in their home base store. KFC has made virtual reality.

LBS —-> Local Based Solution —-> 2nd time you can say LBS 

quiet = Shhhh… talk softly

quite = very

home base = where you are actively doing ________, where you live. Baseball reference = Common American phrase.

can they win back = what can they do to regain the ____consumer interest? __

Progressive tense = is cooperating, by making 

receive = get (informal)