VIP Class Notes (Jesse) [S]

Homework

Send some emails from work, even if they’re really short, just copy and paste and send. PPTs and reports are OK too.

Speaking exercise

tomorrow we will talk about our marketing strategy in the period of the middle september to middle october and first thing we will talk about is opening promotion and second one we will talk about ad strategy. and the third one we will talk about the material for the brand opening on october 11th. First we will plan the opening offer, just like the opening promotion it’s including, our intention is to let people work in our store so we will set up a small booth on the first ground and we will deliver some free coffee to the people traffic and there will be a QR code on the sleeve of the paper cup and when people scan the QR code they will get the special offer on wechat account. this is how we will let people walk in our restaurant. and for the 1st walk in consumer every time each time they order the main course we will give them 50 RMB cash voucher for them bounce back.

tomorrow we will talk about / discuss / go through / go over our marketing strategy in / during the period of the mid-September to mid-October and the first thing we will talk about is the opening promotion which is the most important part of the meeting / which is the main reason we’re meeting and the second one we will talk about is ad strategy which includes bus ads, magazine, websites etc. / which should only take 10 minutes or so and the third one we will talk about is the material for the brand opening on October 11th which will include all of the details of the event. First we will plan the opening offer, just like the opening promotion and our intention is to get / encourage / entice / tempt people to walk into our store so we will set up a small booth on the subway level which is…  and we will hand out / pass out / give out / offer / distribute some free coffee to the people traffic / passers-by / nearby footfall / people passing by and there will be a QR code on the sleeve of the paper cup and when people scan the QR code they will get the special offer on our official wechat account. this is how we will get people to walk into / enter / come into our restaurant. and for the 1st walk in consumers each of them who orders the main course will be given a 50 RMB cash voucher for them bounce back / to encourage return business asap. 

Grammar

most of timemost of the time 

Vocabulary

the average (平均的) amount of time that a person is your customer.

let = allow = they want to do it
get = ask = neutral
make = force = they don’t want to

We really want to encourage people to come into our store, which means / therefore we need to come up with a strategy to entice them.

revised / updated / made some changes to 
eg. I have reviewed the document and sent you the updated version

in detail = covering the specifics
eg. We will discuss it in detail

ad = advertisement
ads = advertisements

subject = zhu yu
object = bing yu

Pronunciation

work – werk
walk – worlk
eg. I walk to work = “I worlk to werk”
world – wer rel d
word – werd