VIP Class Notes (George)

Write a post about the news release for your current client.

Vocabulary

Albino- A kind of disease where the skin can’t produce any pigment to make dark colors and you get sunburns very easily.

e.g. Many drug companies use albino rats to test their products because they are more sensitive to things.

Surf & Turf – A kind of dish that combines a portion of seafood and red meat.

e.g. I ordered the surf and turf at Texas Roadhouse but the shrimps were overcooked.

Portions-  A quantity of something and how it is divided or separated and counted.

e.g. I divided the cake into 12 portions.

Overhead-  The costs of operating a business,  like what you pay for rent.

e.g. When I started my business I had no overhead so I would make more profit than I am making now.

Discipline-  the ability to control ourselves and make ourselves do things.

e.g. Soldiers must be very disciplined before they can go fight in a war.

Grammar

let them talking– let them talk

my job is in house marketing people-I work as an in-house marketing manager

I think the most reason is-  I think the most important reason is.

Original

Texas Roadhouse,  it was established in Texas and the main product is steak. They sell steak, and my job is marketing  and to let Chinese people know this brand. Those wers two part of the branding strategy the first priority is the upcoming grand-opening event. And the second priority is the daily marketing strategy. For the opening event, I had to exposure on several kinds of media, digital media, paper media, bus ads, WeChat accounts, etc. We will invite some of the key media to come to our opening event and let them release the news about our event.  The details about the event, first of all the rundown, we will invite the brand shareholder to do the ribbon cutting and introduce the brand to all consumers that present on that time. And also we will organize a food tasting to let people take a photo and post on the instagram or digital media. After that we will organize the VIP banquet dinner.

Corrected

Texas Roadhouse,  it was established in Texas and the main product is steak. They sell steak, and my job is marketing  and to let Chinese people know this brand. Those were two parts of the branding strategy the first priority is the upcoming grand-opening event. And the second priority is the daily marketing strategy. For the opening event, I had to advertise on several kinds of media, digital media, paper media, bus ads, WeChat accounts, etc. We will invite some of the key media to come to our opening event and let them release the news about our event.  The details about the event, first of all the rundown, we will invite the brand shareholders to do the ribbon cutting and introduce the brand to all  our consumers that are present at that time. And also we will organize a food tasting to let people take a photo and post it on instagram or digital media. After that we will organize the VIP banquet dinner.