VIP Class Notes (Ally)[S]

Vocabulary

mess with: 搞
ie. Are you messing with me?

escalate:  上升
ie. They have done something similar before, but it has never escalated to this level./degree.
ie. The escalation of the event is dangerous to our brand’s image.

escalator:  手扶梯
ie. There are many escalators in the shopping mall.
ie. I can’t believe this escalator is not working, do we have to walk up the stairs?

prohibited: 禁止的
ie. Using VPN is prohibited.
ie. She has many prohibitions about dating him.

narrative: voice, opinions
ie. On the social platforms, there is a strong narrative saying that we should apologize for the instagram which was posted by our TW team.

fallout： (核爆炸后的) 放射性坠尘; 后果; 余波;
ie. The fallout from/of this PR crisis is still obvious.

inflammatory: (adj) 煽动性的
ie. On social media, there are many people who post inflammatory comments.
ie. We cancelled the launch of our new collection due to inflammatory comments.
ie. We cancelled the new collection launch because of inflammatory comments./because there are lots of inflammatory comments.

issue： 发表 something official (v)
ie. We issued an official statement.

Grammar

noun: person , place, thing
– only nouns can do actions and receive actions (S and O)

speak vs say vs make
– speak: language
– say: say something/facts/events/opinions…
– make sentences

Recently, I was(=used to be) very busy.
Since… I have been (started to be busy some time ago … still busy) very busy.

Our TW Ins team launched a post about Tw independence.

Our brand a little bit dangerous. Many fans attacked us.
Our brand is in danger.(very much in danger)  There are many hateful messages on all the social media platforms.

We are afraid of the ambassador’s … but we have meeting with her team and her team is very calm down. Maybe they want to observe the social media’s comments to make a decision.
We are afraid of the ambassador’s reaction.  But we had a meeting with her team and her team was very cool/calm about this event/incident. Maybe they want to make more observations before making a decision./to see if they want to make a decision.

My job is in charge of all social media platforms. Our global team needs us supervise all platform’s articles..
My job is / I’m in charge of all social media platforms. Our global team needs us to supervise/needs our supervision/relies on our supervision ..on all social media contents and trends. on different platforms.

My responsibility is to collect data and supervise/control any fallout.

Please repeat what I told you yesterday.

I want to tell you some important thing -> something very important