Online Class Notes (Tibo) [S]

if the fans from the other side say something bad to them they will go against them very aggressively. / get angry
That is not about football games but also social groups.

he reconnected with only like 10% of the contacts

then his account is forever gone -> his account was banned permanently
he was super annoying -> super annoyed

I didn’t have a cash with me -> I didn’t have cash with me
I tried 3 times but the transfer wasn’t success -> successful

I will be back in CD/ go back to CD on the 30th.
Before I go / leave

They froze / they were amazed / they were astonished 
They said I controlled the machine but they were controlled by it.

but I am still feeling nervous about it.
I am trying to get more responsibilities. / I want to show them I am ready for more responsibilities

having the dinner we stay until 9pm. -> after dinner we stay until 9pm
I had a tough client meeting / it was the toughest I ever had.
They didn’t have a good experience with the previous representative.

I still hadn’t seen any actions from their side / any action taken

Do you know what did they do after that. -> do you know what they did after that

I got to know what they want to do , they wanted a refund. -> I got to know what they wanted , they were trying to get a refund.

you can’t/shouldn’t punish me for what my colleague has done.

Battery retail, my top 2 customer, 49K target with 109% SFO. A very tough one to engage with. A previous AGT customer but the experience wasn’t smooth.

Situation: I worked out the ads optimization plan with their A-levels but it wasn’t put into action after 1 week. I asked them if everything was okay, and then the A-level created a WeChat group which had me/included me, the A-level, the tech person, and the C-level. They started to challenge me on smart bidding very aggressively. (Link to the chat scripts)

Task: To address their concerns and put the plan into action.

MO: Their MO is to increase sales from 40 to 100. (knowing this is very important because I sticked with their MO during the entire hard conversion)

Actions:
1). Before answering their questions, I made sure that I had understood their concerns.
2). I explained the working logics of smart bidding and conversion tracking.
3). Having done that, I offered them shopping feeds optimization services from the tag team. And then I asked them if they’d like to give it a try and asked them what they thought about it.

Results: We reached an agreement. We’ll put the plan into action and test smart shopping campaigns

Learning:
1). We all have encountered tough conversations. To steer the conversion by sticking with the customer’s MO.
2). Hold our positions firmly. Don’t be afraid. Be professional no matter the attitude of the client.

Vocabulary

utilitarianism (n) : something is right if it is good for the majority
I learned about utilitarianism during philosophy classes

utilitarian (adj / n)
I have a utilitarian view on it