F2F Class Notes (Nemo)[S]

I’m Freda, my job is in consumer engagement and my previous job was in a local brandLQC. I built this brand for about 3 years and made it a hero product, have  strong sales for more than 380000 bottles and make it more then 30 prices. I also build good awareness of this brand and hero product make it to grow more stronger and let many people to want to buy it. I have more then  7 years working experience in fashion media, as a beauty editor, so I’m not a stranger to this industry. I’m very honored to be part of you.

My plan is to build good awareness  of our brand and to influence more customers and to know more about our customers, it can help me to build the customer engagement in n a good way. I want more and more people know us and want to buy products in that way we can increase our store traffic.

I’m Freda, my job is in consumer engagement and my previous job was in a local brand called LQC. I was  building this brand for about 3 years and made one of its products become a hero product, I managed to achieve strong sales for more than 380000 bottles and the hero product won more then 30 prizes. I also built good awareness of this brand and its hero product, made it to grow even stronger and increased its customer base. I have more then  7 years work experience in fashion media, I worked  as a beauty editor, so I’m not a stranger to this industry. I’m very honored to be part of our team. 

My plan is to build good awareness of our brand and to influence more customers and to know more about our customers, this will help me to improve the customer engagement in a good/right way. I want more and more people to know about us and to want to buy our products. In that way we can increase our revenues and store traffic.

Vocabulary

A Hero Product:

Boasts a loyal group of followers who completely believe in it-
有一群忠实的追随者完全相信它
Delivers on its’ mission-
完成任务
Defines and stands out as the shining example of how well a brand performs-
定义并突出品牌表现的光辉典范
Is the top seller, highly effective and keeps you coming back time and again-
是最畅销的，高效的，让你一次又一次回来
Is the one you believe you can’t live without
是你认为你不能离开的人

revenue (n): the income that a government or company receives regularly
（政府的）税收，岁入；（公司的）收益
E.g.: Taxes provide most of the government’s revenue.
政府收入的大部分来自税收。
E.g.: Government revenues fell dramatically.
政府财政收入大幅下降。

market share (n): the number of things that a company sells compared with the number of things of the same type that other companies sell
市场占有率
E.g.: The company has increased its market share.
公司的市场占有率提高了。

this product won couple of prizes
这个产品赢得了几个奖项

store traffic (n): the number of people who go into a store:
E.g.: Profits have remained low despite promotional efforts to increase store traffic.
尽管促销努力增加商店的客流量，利润仍然很低。

Pronunciation