F2F Class Notes (Jesse)

Today we focused on:

Reviewed a ppt about an oil product.


asset – sth of value that you have / sell like a product, service etc.

poll = survey – questions to get statistics

tease – make them know a little / be interested
awareness – make them know more / lots about us / who we are / what we do
engagement – make them do sth related to us / communicate with us
conversion – make them become our customer
retain – keep them as our customer

still = picture
movie = video

carousel – picture content that goes around and around – you swipe to access the next one

organic – sth natural and from earth / animals