Demo Class Notes (Juju – George)

Juju

Listening: 3
Speaking: 3
Reading: 2.5
Writing: 2
10.5
1 year

推荐课程(每周)/ Your Recommended Course (Weekly)

F2F: 2

WeChat:

Email: 2

Thank you for coming to meet us Juju! It was really lovely meeting you. If you have any questions about the notes or anything, please just ask us. 🙂
Jesse & Judy


Homework

Try and find a short/simple article relating to your work, or current project and write a small piece on it.

Vocabulary

Impression- The feeling or idea someone gets of something

e.g. I have the impression that many of the famous brands don’t actually produce their goods overseas.

e.g. Charmin’s new tag line left a deep impression on Chinese consumers.

Grammar

I must to I had to XYZ

Pronunciation

These-Theeze

Speaking exercise

Original

Last three months I come to a local company but before that but I’m in Interbrand consultancy, about 4 to 5 years in that company. When I in that company, I have a very kind workmate, my boss are a very nice guy, in that company I have a lot of client, I help them to create the slogan, the tagline, help them for their proposition, communication plan, that’s my job my work, for me work is like a window to know the world, that’s why I want to come back to the agency, because I can face to a lot of client, cuz they various, maybe yesterday I work with a mobile client, but other day, I work with a noddle client, so for me it’s very interesting, so that’s why I want to come back to an agency. and this 4-5 years, and I from a verbal consultant to a strategy, that time makes me more stronger, and makes me more knowledge about things.

PMG have an issues product, Charmin, they want to localization in Chinese market, So I create the chinese name for them. That makes me very express, and other things I help ZTE and we help them to refresh the brand, also help them to have the new tag line, “tomorrow never waits” helped them with the positioning, tag lines, communication, logo,

Corrected

Last three months I joined a local company but before that but I worked for interbrand consultancy, I spent around 4 to 5 years in that company. When I was in that company, I have a very kind workmate, my boss was a very nice guy. In that company I had a lot of clientshelped them create the slogan, the tag line,  their proposition, and communication plan. That’s my work, for me work is like a window to know the world, that’s why I want to come back to an agency, because I meet a lot of clients of all kinds, one day I get to work with a telecom client, but other day, I work with a noddle client, so for me it’s very interesting, so that’s why I want to go back to an agency. and in these 4-5 years, and I learned many valuable things about my industry.

PNG had a tissue product, Charmin, and they wanted to localize in the Chinese market, so I helped create the Chinese name for them. That left a very deep impression on me. I also helped ZTE to refresh their brand, and come up with the new tag line, “tomorrow never waits”. Basically, I helped them with do a full 360 consultation, did positioning, tag lines, communication, logo, etc.

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