F2F Class Notes 2nd May (Cricket) [W]***
Vocabulary
persuasive– able to cause people to do or believe something : able to persuade people
eg. To be a great salesperson you need to be really persuasive.
Grammar
this is hard to me– this is difficult for me
Writing exercise
The labour day my husband and I went to Nanjing to met with my son and my parents.
We went to Nanjing by train, When we got to Nanjing about 10pm and then my father and us to had a night supper. We ate little lobster, it’s a delicious food. The chinese people love it. I heard it’s a injurious insect from Japan but chinese people see insects overflow made an idea to deal with.They doing difference foods with this injurious insect. Actually it’s very tasty. My father didn’t good at eat spicy food,but little lobster he ate too much. We often eat it with beer ,the combination is the sign of the summer.
In the middle of the labour day,We went to the country in Yangzhou because my uncle rebuild his home there. The air of the country is fresh, all over the view are green. when you weak up the birds are standing on the window frame and chirping with each other.It’s very hard for citizen to enjoy the nature . My son and my little nephew are playing with their scooter .They are play together eat together very enjoy.
edited
This last labour day my husband and I went to Nanjing to meet with my son and my parents.
We went to Nanjing by train, we arrived around 10pm and my father took us out to have dinner.
TBC…
We ate little lobster, it’s a delicious food. The chinese people love it. I heard it’s a injurious insect from Japan but chinese people see insects overflow made an idea to deal with.They doing difference foods with this injurious insect. Actually it’s very tasty. My father didn’t good at eat spicy food,but little lobster he ate too much. We often eat it with beer ,the combination is the sign of the summer.
In the middle of the labour day,We went to the country in Yangzhou because my uncle rebuild his home there. The air of the country is fresh, all over the view are green. when you weak up the birds are standing on the window frame and chirping with each other.It’s very hard for citizen to enjoy the nature . My son and my little nephew are playing with their scooter .They are play together eat together very enjoy.
Advertising vocabulary
| advertisement – ad advertiser advertising – publicity advertising agency advertising agent advertising budget advertising campaign advertising columns advertising consultant advertising dealer advertising effectiveness advertising expenses advertising in the yellow pages advertising man – adman advertising manager advertising media advertising planner advertising poster (GB) – advertising board (US) advertising rate advertising support advertising to sales ratio announcement – press release art director audience audience composition average audience average circulation billboards (GB) – hoardings (US) billsticking – billposting bleed page blow-up body copy – copy booklet brand image broadcasting market coverage mass advertising mass communication mass media – media media buyer media buying media buying agency media department media planner media planning media strategy merchandising misprint mural advertising neon sign news agency newsletter number of copies opinion leaders opinion maker opinion poll order card outdoor sign pay-off peak time periodic pocket edition point of purchase advertising (POPA) point of sale material popularity rating – audience poster (GB) – board (US) posting press agent press cutting – clippings press office |
brochure campaign briefing campaign evaluation campaign testing campaign turnover caption cartoons to cast circulation classified advertisements to clip clipping agency close-up column column width columnist commercial commercial break communication communication plan comparative advertising complimentary copy consumer acceptance consumer advertising consumer promotion copywriter corporate advertising corporate campaign creative department creativity cross advertising daily paper direct advertising door-to-door advertising economy size press release to promote promoter promotion promotional action promotional campaign promotional costs promotional support publisher publishing radio commercial ratings readership to recall reportage sales incentive salesforce promotion script shop display shop sign shop window short short commercial sketch sky-writing slide slogan socio-economic groups to sponsor sponsor sponsorship spot storyboard strategic planning strengthening of the campaign |
editor editorial advertising editorial article effective reach exhibitors’ area feedback follow-on campaign follow-up campaign frame gag gatefold graphic designer graphics headline high-circulation weekly magazine high circulation house agency house magazine household panel image in-store demo in-store promotion informative advertising insertion – advertisement inside cover jingle key-account manager large print run layout leaflet (GB) – folder (US) leit motiv lettering local advertising magazine circulation mail advertising subheading subliminal advertising subscriber subtitle support campaign supporting promotion tabloid tailor-made promotion target group tax on advertising technical magazine television audience measurement (TAM) test campaign testimonial throwaway – flier tied-in advertising tied-in campaign total ratings trade journal trade magazine transfer (GB) – decal (US) transport advertising TV network TV spot – commercial visual visual appeal visual proposal to visualize visualizer window-dresser window bill window display window streamer zapping |
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