Email Service Notes (Jesse)

Your Original Email

I had a hour-long meeting with the CEO. The previous interactions between me and him were quite happy, and thanks to that, in that meeting, he was opening to me. That’s how I knew their plan: to shift budget from Google to TikTok. Having learned the fact, I told him that Google’s display networks also work well in China. I then listed quite a few partners like豆瓣. Many of them are Internet giants with huge amounts of traffic.
The marketing campaign performs well and client saw a great amount of increased traffic.
Trust is the key. If the CEO didn’t trust me, he would never let me know that he was shifting budget to TikTok. Thus, daily communications between us and clients really matter in terms of trust building!
To give clients solid reasons why they should stay with us.

Your Edited Email

I had an hour-long meeting with the CEO. Our previous interactions have been quite positive, and thanks to that, in that meeting, he was open with me / he opened up to me quite a lot. That’s how I knew / found out their plan: to shift budget from Google to TikTok. Having learned this fact, I told him that Google’s display networks also work well in China. I then listed quite a few partners like豆瓣, with many of them being Internet giants with / that handle / handling / that have huge amounts of traffic.
The marketing campaign performed well and the client saw a great amount of increased traffic / saw a big increase in the amount of traffic.
Trust is the key. If the CEO didn’t trust me, he would never have let me know that he was shifting budget to TikTok. Thus, daily communication between us and clients really matters in terms of trust building / of building trust!
This communication helps to give clients solid reasons why they should stay with us / helps to ensure clients are confident in their reasoning for staying with us.