Email Service Notes (Celeste)

Writing exercise

(Hi, These are my cosmetic descriptions, Can Celeste or another female teacher help me, please? ps,Thanks Celeste for former notes!)

1. ‘3tone eye shadow’ description
Just one shot you can be a make-up expert. Normal Chinese girls are having trouble choosing colors. Perfect shade combination helps the beginners with make up easier

2. Tinted products description
Like a magic, you can be very naturally beautiful! For Chinese girls who have concern about make-up damages their skin and health.
Every products are light weight, naked feel and has natural ingredients. Easy to apply and it last long time that means you don’t need to put it twice or third.

3. Our Brand Product Strategy
“ Mass &Trendy “ We provide familiar products with acceptable trend not the innovation.
-Lip Category
1. We should cover all Chinese girls needs with every type of lipstick texture from moisture to matte and shape.2. As our brand main category , new type of products will be launched like click type lipstick and matte finish texture.
-Base Category
1.Foundation which makes clear our brand is a make up professional brand will be a main product in base category
2. We will cover mass market with Cushion and make up base
-Eye Category
1. Eye liner, brows are a potential market and we will take it with our products which has a high performance. and good quality
2. We will cover mass market with Mascara, Brow pencil

Edited 

(Hi, These are my cosmetic descriptions, Can Celeste or another female teacher help me, please? ps,Thanks Celeste for former notes!)

1. ‘3tone eye shadow’ description
In just one shot you can be a make-up expert. (Friendlier versions: In just one shot/application, you too can be a makeup expert! / In just one shot, you can be a makeup expert, too!)
Normal Chinese girls have trouble choosing (the best/the most complimentary) colors. Perfect shade combination easily helps beginners with their makeup!

2. Tinted products description
Like magic, you can be naturally beautiful! For Chinese girls who have concerns about make-up damaging their skin and health, every product is lightweight and has natural ingredients. You won’t even feel like you’re wearing makeup! They’re easy to apply and long lasting which means you don’t need to reapply throughout the day. /it a second or third time.

3. Our Brand Product Strategy
“ Mass & Trendy” We provide familiar products with acceptable trend not the innovation.***What does this mean?
-Lip Category
1. We should cover all Chinese girls needs with every type of lipstick texture from moisturizing/shiny/glossy to matte and sparkly/ shape.***What is this?
 2. As our brand‘s main focus/category, new types of products will be launched like click type (not sure what this is)lipstick and matte finish texture.
-Base Category
1.Foundation will be a main product in the base category which will clearly make our brand a professional makeup brand.
2. We will cover mass market with Cushion and make up base
-Eye Category
1. Eye liner, brows are a potential market and we will take it with our products which have a high performance and good quality***what does this mean?
2. We will cover mass market with mascara and brow pencil